I'm a designer focused on visual identity and concept driven work, guided by curiosity to find something unexpected. I'm drawn to visual language that's expressive and pushes toward the unfamiliar, whether that shapes the entire concept or shows up in the details.
My experience includes both studio and freelance work on cultural and commercial projects, where I developed strategy led identities from concept to execution. I thrive in settings where there's space to explore and discover solutions rather than execute predetermined ones. My work has been recognized by European Design Awards, Art Directors Club of Europe and featured in AIGA Eye on Design magazine, Monotype Trends Report, Graphics on the Move: Dynamic Branding, Type01 and BrandNew. Based in Amsterdam, the Netherlands.
Ohm
Created at G2K
Ohm is a modern office building in Groningen designed for how people work now. Focused on sustainability, quality materials and thoughtful facilities, it connects work, wellness and the surrounding environment seamlessly.
The visual identity is based on vibrancy, a quality that describes something full of energy and life. Named to reference the site's history as a power plant, the building's facade features rhythmic, pulsing windows that tie to the electrical unit ohm. The logo mirrors this rhythm, turning the facade's pattern into a distinctive mark. Vibrant neon accents pair with deeper tones reflecting the building's materials, while intentional white space and dynamic photography placement communicate a high-end, energetic character.